Since the wave of interest in cricket peaked following the 2005 Ashes, the ECB have continually been searching for a new platform to spark the attraction of those who do not follow cricket on a regular basis.

They hope that the creation of the new limited-overs tournament, separate to the T20 Blast, will create the same national interest that the IPL and Big Bash have done across the country in India and Australia respectively.

“The ECB have identified that there has been a huge decrease in participation in the game for a number of years, we need to do things differently to attract a new audience and I think this does.”

“When they came to the idea of the 100-ball scenario, I really enjoyed it. I suppose I had a reasonable view on things, because I’m not tied to one format, or appealing to one certain audience. I want to get something forward that’s going to appeal to everybody,” he added.

“I think having the new format on terrestrial television, is a huge opportunity for us to go into people’s living rooms and grab their attention for a short space of time in the evening, which I think could be great for the game.”

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